Data package
Boxing day
Capitalize on shoppers ready to spend on boxing day
Customer and audience data
Understand and engage audiences with comprehensive global data and insights
Drive success with data
Acxiom is the global data leader with thousands of data attributes in more than 30 countries helping brands improve millions of customer experiences every day through meaningful data-driven insights, all while protecting consumer privacy. Understand, reach, and engage audiences everywhere, maximise your media investments and power more personalised experiences.
Brands succeed by using Acxiom’s data insights to understand more about people, complete contact touchpoint data, build precise digital and offline audiences and distribute them to leading platforms and publishers.
Where does Acxiom get its data from?
With InfoBase, Acxiom’s data-driven marketing tool, you get access to over 400 anonymised customer insights based on a rich, unique combination of public and historic data. Ethically sourced over decades, our data provides the deepest level of customer intelligence. This powerful platform uses cohorts to consolidate personal information, maximizing accuracy and predictability while keeping identities secure. Plus, with full coverage of all UK addresses, you’ll never miss a valuable lead!
The value of Acxiom data at a glance
Acxiom has been using data in ethical ways to develop data-driven solutions for the world’s biggest brands for nearly 60 years. We ethically collate and harness the power of insight, to create accurate full customer intelligence which can be used for recognition, analytics, and audience creation. Armed with such accurate and comprehensive information, advertisers can better understand what people want, how best to communicate with them and market to them intelligently.
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400 anonymised customer insights
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Developing data-driven solutions for nearly 60 years
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Pioneers in ethical data usage
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Underpinned by more known data than competitive products
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95% of clients renew with Acxiom each year
Top data packages
Relevant audiences for all of your media campaigns
Contact us
Ability to globally define characteristics of customers in detail and develop personas for effective targeting.
With nearly 60 years of data and identity expertise, Acxiom is a trusted guide for building an identity solution finely tuned to the nuances of your brand and ready to fuel a single customer view across your enterprise. Get started today.
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of the global data landscape
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delivery of the same services in the U.S. and in global markets
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reporting portraits across major markets
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Enhanced customer data across eight countries
