Insights and Analytics
Design and execute effective marketing strategies
Understand key segments
Drive relevant messaging
Modelling to predict consumer wants and needs
Acxiom InfoBase®
The World’s Most Powerful Consumer Insights
Acxiom enables you to leverage comprehensive data for premium audiences and insights across the globe. Better understand, identify, and target ideal audiences by engaging and personalising experiences across digital and offline channels.
Know Your Customer with Global Audiences and Enrichment Data
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Audiences
Precision segmentation and audience creation
Create and distribute tailor-made audiences
Target high-value customer segments
Deliver consistent omnichannel experiences
InfoBase Success Stories
Using Acxiom InfoBase, our customers are able better understand their clients, engage with them across relevant channels and deliver personalised experiences.
Learn MoreGlobal Data Navigator
Search data availability around the globe
With marketing technology, identity resolution and digital connectivity converging in a “borderless digital world,” brands can now quickly locate data attributes, service availability and the digital footprint across the globe to fuel informed decisions.
