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As an extension of your team, we are there from the start, helping you build your integrated, omnichannel marketing roadmap and remaining engaged throughout your organisation’s execution of the implementation.
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Understand the true ROI of your marketing tools and partnerships, identify wasted media spend, and determine where to re-invest for improved marketing.
Optimise the orchestration of your martech and adtech technologies to deliver omnichannel, people-based marketing that is compliant with data privacy and governance requirements.
Apply people-based marketing best-practices, so you can deepen customer relationships through effective targeting and personalisation strategies.
Provides a strategic plan focused on achieving your near-term marketing objectives and optimising new or ongoing programs.
Assesses your marketing business goals; evaluates your current state of data, technology, and organisational processes; isolates opportunities for enhancement; and identifies strategic initiatives to achieve success.
Helps you navigate through the complexities of today’s omnichannel marketing, designing a clear path and roadmap to marketing transformation.
Maximise the Value of Your Marketing Technologies with Digital Transformation Services
Enable exceptional experiences by leveraging nearly 50 years of expertise in global consumer data and omnichannel identity that deliver a robust suite of offerings that power people-based engagements everywhere.
Acxiom's Unified Data Layer (UDL) breaks down data silos with an open, trusted data framework for creating an omnichannel view of your customers and connecting your martech and adtech ecosystem.
