Delivering exceptional customer experiences for Heathrow
Discover how Acxiom helped Heathrow increase retail loyalty spending by 22%
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Encourage behavioural and attitudinal change
Our objective is to help you weave the data, channels, insights and content required for relevant, people based marketing everywhere.
Designing and managing measurable communications programs, around data and technology roadmaps, to address corporate, marketing and product goals.
Building the foundational attributes needed to deliver insight, identify and reach audiences and shape communications offline and online.
Communication schemas and rules that align performance and audience analytics, data, channel and content to deliver the best possible experience.
Best practice advice and use case assessments to optimise deliverability and channel performance.
Campaign blueprint including KPI’s, contact strategy, test design, agency / delivery team briefing, execution and optimisation.
MEASUREMENT & REPORTING
With our Analytics Services – performance analytics and visibility with our BI tools, so you know exactly how well your campaigns are doing and how to improve them.