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Acxiom Recognized As Innovation Leader

Created at September 9th, 2013

Ascends to #16 in InformationWeek Ranking

SAN FRANCISCO, Ca. – September 9, 2013 — Acxiom® (Nasdaq: ACXM), an enterprise data, analytics and software-as-a-service company today announced that it ranked #16 on this year’s InformationWeek 500 – a list of the top technology innovators in the U.S. Acxiom has appeared on the InformationWeek 500 for 9 of the last 10 years, and this is its second time in the top 20. The full list can be accessed at informationweek.com/500.

Technology innovations have driven Acxiom’s business for over 44 years – starting with patented identity linking, to grid based parallel processing, to numerous advances in analytics, digital media platforms, and multichannel marketing integration. Acxiom’s roadmap for 2013 includes the release of more innovative products: in April, Acxiom announced PrivateCloud, designed for organizations that require security-enriched cloud computing. Last week, Acxiom unveiled AboutTheData.com, the first online consumer portal of its kind that allows individuals to view and update core data elements that are part of the information Acxiom makes available to advertisers. And later this month, the company will launch the Audience Operating System, a series of technologies that will revolutionize how information is ingested, connected, analyzed and utilized by marketers across the globe.

Acxiom is focused on delivering game changing innovations that are redefining the future of marketing,” says Scott Howe, Acxiom’s President and CEO. “Moving up in the InformationWeek 500 ranking confirms that we are on the right track.”

“The theme of this year’s InformationWeek 500 is digital business. It’s a movement, rooted in data analytics, mobile computing, social networking and other customer?focused technologies that are turning companies and industries on their ear,” said InformationWeek Editor In Chief Rob Preston. “Every enterprise is now a digital business — or needs to become one fast. The companies in our ranking are leading the way.”

InformationWeek identifies and honors the nation’s most innovative users of information technology with its annual InformationWeek 500 listing, and also tracks the technology, strategies, investments, and administrative practices of some of the best?known organizations in the country. Past overall winners include Beth Israel Deaconess Medical Center, PACCAR Inc., The Vanguard Group, CME Group, National Semiconductor, Con?Way, and Principal Financial Group. Unique among corporate rankings, the InformationWeek 500 spotlights the power of innovation in information technology.

Additional details on the InformationWeek 500 can be found online atwww.informationweek.com/iw500/.

About Acxiom

Acxiom is an enterprise data, analytics and software-as-a-service Company that uniquely fuses trust, experience and scale to fuel data-driven results. For over 40 years, Acxiom has been an innovator in harnessing the most important sources and uses of data to strengthen connections between people, businesses and their partners. Utilizing a channel and media neutral approach, we leverage cutting-edge, data-oriented products and services to maximize customer value. Every week, Acxiom powers more than a trillion transactions that enable better living for people and better results for our 7,000+ global clients. For more information about Acxiom, visit Acxiom.com.

Acxiom is a registered trademark of Acxiom Corporation.

About InformationWeek

For more than 30 years, InformationWeek has provided millions of IT executives worldwide with the insight and perspective they need to leverage the business value of technology. InformationWeek provides CIOs and IT executives with commentary, analysis and research through its thriving online community, digital issues, webcasts, proprietary research and live, in?person events. InformationWeek’s award?winning editorial coverage can be found at www.informationweek.com.

InformationWeek is produced by UBM Tech, a global media business that brings together the world’s technology industry through live events and online properties. Other UBM Tech’s brands include EE Times, Interop, Black Hat, Game Developer Conference, CRN, and DesignCon. The company’s products include research, education, training, and data services that accelerate decision making for technology buyers. UBM Tech also offers a full range of marketing services based on its content and technology market expertise, including custom events, content marketing solutions, community development and demand generation programs. UBM Tech is a part of UBM (UBM.L), a global provider of media and information services with a market capitalization of more than $2.5 billion.

For more information, contact:
Ines Gutzmer
Corporate Communications
(404) 434-0237
[email protected]