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Partnering with Snowflake and Acxiom

The market leaders in data sharing and data management

Acxiom and Snowflake make collaboration easy across the groups you need to fuel growth from the faster utilisation of data, all while honoring personal privacy

How we work together

Acxiom works with Snowflake clients across the full marketing stack – from data management to activation to consultative services. 

Automated data

Quick and seamless data sharing using Acxiom’s powerful data portfolio, including InfoBase and Personicx.

Powerful identity

Snowflake clients can access Acxiom’s Real ID to achieve higher match rates and unlock new revenue streams. 

Real ID is also integrated in Snowflake’s Data Clean Room.

Holistic data consultative services

Receive end-to-end support from experts backed by nearly 60 years of experience.

As a strategic partner to Snowflake, Acxiom provides privacy-safe data and identity solutions that enable clients to better understand their customers, identify the best prospects, and increase engagements with personalised experiences across multiple channels.

Acxiom is proud to be identified as a LEADER in the “Identity & Onboarders” category in Snowflake’s Modern Marketing Data Stack report for three years in a row. 

“As Snowflake continues to make strides to mobilise the world’s data, partners like Acxiom can give our customers greater flexibility around how they improve their digital resilience while continuing to meet their marketing goals in a privacy-safe manner.”

— Chris Child | Senior Director of Product Management, Snowflake

Acxiom in the Snowflake Marketplace

Check out our listings

Acxiom has more than 10 Snowflake Marketplace listings, ranging from data to identity to industry-specific solutions. Check out our listings below.

Native apps

Snowflake Marketplace clients can access several native apps from Acxiom on-demand in the Snowflake Marketplace.

Real ID free trial

Want to test drive Real ID to see how it can help your business use cases? Snowflake Marketplace clients can access Acxiom Real ID’s free trial app now.

video

Unlocking the value of data clean rooms

The adtech/martech landscape is focused on interoperability, composability and collaboration. David Wells of Snowflake joins the Real Talk about Real Marketing podcast to discuss all things data clean room, including “Franken-graphs,” hyper-scalers and the importance of a solid data and identity foundation.

Learn more

  • Enjoy the expertise that comes from a multi-year partnership between market leaders

  • Share data confidently and securely with partners

  • Benefit from Acxiom’s privacy-by-design framework and Snowflake’s unmatched scale

Reach out to an expert

These resources are for corporate entities only and Acxiom may contact you regarding your interest. We will use your personal data for marketing purposes. For our privacy policy and options to opt out, click here. For our Email Preference Centre click here. If you are a partnership or sole trader, please contact [email protected].

Solve your toughest data challenges

We can help you understand your customers, stay ahead of regulations, and grow your business.

The Latest from Acxiom

Resources

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Acxiom Point of View: Clean Rooms – A Safe Place to Share Data
Identity resolution services and solutions
Acxiom recognised as a leader in Snowflake’s modern marketing data stack report
Acxiom Real ID™ in the Cloud