Implement
- Engagement (Marketing Cloud)
- Personalization (Interaction Studio)
- Customer data platform (CDP)
- Intelligence (Datorama + Tableau)
Unlock the Full Power of Salesforce with End-to-End Solutions
From data-driven insights to seamless cloud integration, we deliver comprehensive Salesforce support across every cloud—boosting performance, growth, and ROI with AI-powered intelligence and unmatched expertise.
SaaS technology allows brands to get creative with their marketing strategy. But for some, there’s a key limitation: in-house resources. With Acxiom as a service partner, you’re backed by more than 50 years of data and identity heritage, a global family of agencies, and a certified Salesforce Marketing Cloud services and implementation team to power your Salesforce engine and support full marketing activation.
“A data-first approach and a single source-of-truth have never been more important for brands to deliver on customers’ expectations in today’s digital world. We can’t wait to see how Acxiom will help customers achieve success in an increasingly competitive environment and accelerate their digital transformation journeys.1“
– Woodson Martin, EVP and GM, Salesforce AppExchange
Our Salesforce Services
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Operate
- White-glove campaign management
- Journey creation
- Platform optimization
- Use case development
- Real-time interaction management
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Advise
- Marketing Strategy
- Customer Experience Strategy
- Technical Strategy
- Troubleshooting
- Recommendations
- Roadmap
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Enhance
- Ingest Acxiom consumer data for analysis and reporting
- Enhance customer view with demographics, buying behavior and more
- Apply persistent ID
Did you hear?
“We’re excited about enhancing and optimizing our martech stack, and developing our technology to enable and accelerate the maturity of our CRM marketing strategy. Without the right data, personalization is only an ambition. Working with Acxiom and Salesforce, Heathrow now has greater control of our data, which can be used to improve business processes and deliver personalized passenger experiences.”
Meenal Varsani
Head of Marketing & Customer Engagement, Heathrow
“Salesforce Marketing Cloud, a long-established product, is a technology leader in Gartner’s CRM Customer Engagement suite. Acxiom’s expertise in bringing business value and performance to marketing technology is now being deployed and scaled with Salesforce. We’re thrilled to be expanding our relationship with Heathrow and look forward to supporting its transformation to deliver on today’s customer needs.”
– David Skinner, Chief Strategy Officer, Acxiom
Learn More
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Enhance and grow client first-party data using Acxiom + Salesforce
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Make the most of your investment with access to a large ecosystem of end-to-end services
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Direct support from a growing team of Salesforce subject matter experts
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1 “Acxiom Enhances Heathrow MarTech Capabilities with SalesForce Marketing Cloud & CDP Services,” https://www.acxiom.com/news/acxiom-enhances-heathrow-martech/