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Google, Cookies & Courts
What the latest developments mean for advertisers
From the privacy sandbox to incognito mode and legal rulings, the long-term implications of Google’s latest decisions continue to unfold, impacting how brands reach people and how individuals experience the digital world.
Read our recent whitepaper summarising our point of view on the latest news around third-party cookies in Chrome, as we discuss:
- Google news
- Regulatory fines and data concerns
- Third-party cookie complexity
- Industry push back
- Final thoughts: First-party data and identity resilient strategies
Download the report
An Acxiom POV
Google, Cookies & Courts: What the latest developments mean for advertisers
Download the report