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Acxiom Real ID™

The industry-leading identity innovators have done it again!

We’ve reinvented identity — delivering cloud-native identity resolution that eliminates data movement. With Real ID, get a 360-degree view of customers within your protected cloud environment.

Acxiom Real ID™ Acxiom Real ID™

Real ID quickly resolves identities across channels and brings together thousands of new data insights, so you can:

  • Better understand and engage the customers you love and those you’d love to have.
  • Make decisions based on real people instead of using proxies or surveys.
  • Drive your creative, media activation, and marketing measurement with real data intelligence — while the actual PII never leaves your brand’s control.

And do it all at the speed you need with the best match rates in the industry.

Your marketing made better with the leading cloud-native identity resolution.

High-scale, precise matching

Data is cleansed and validated to improve match rates and enables a single customer view

Zero PII movement

Real ID brings identity resolution to where the data lives

Future-Ready Design 

Cloud-enabled identity brings adaptability to market and technological shifts

Brands and agencies can put people-based data to work quickly to:

Explore, enhance, and visualize data

Scale audiences

Syndicate audiences with precision

Measure performance

The Latest from Acxiom

Resources

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Acxiom recognised as a leader in Snowflake’s modern marketing data stack report
Snowflake Partnership
IPG Modernizes Identity Resolution with Launch of Real ID Cloud Solution
Acxiom Point of View: Clean Rooms – A Safe Place to Share Data

Are You Ready for Marketing Made Better?

We can help you understand your customers, stay ahead of regulations, and grow your business.