Increase Conversion Rates
Improve campaign performance by using data to optimise what you say and when you say it.
Personalise Communications
Win the Battle For Consumer Attention
Cut through the noise and make your brand stand out by making every interaction relevant for consumers.
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Maximise Share of Wallet
Create deeper relationships with customers by rewarding their loyalty everywhere they engage.
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Deliver Seamless Experiences
Connect interactions across channels and devices to create experiences that set you apart from the competition.
Use Case Examples
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Content Optimisation
Use data to tailor content and messages delivered via email, direct mail, websites, mobile apps, addressable TV, and digital ads.
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Next Best Product
Increase upsell and cross-sell by presenting customers with new opportunities based on their past purchase history.
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Customer Lifecycle Marketing
Optimise engagement based on customer status, loyalty program membership, lifetime value, channel preference, and more.
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Cross-Channel Retargeting
Engage consumers with relevant messages based on prior brand interactions on another channel.
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Sequential Cross-Device Messaging
Deliver messages in a choreographed sequence even when consumers use multiple devices on the path to purchase.
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Contact Centre Optimisation
Provide the best possible experience by helping service agents recognise your best customers.
Products And Services To Help You
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Learn more Data Packages
Help you quickly find audiences for your digital campaigns through packages optimised for seasonal events, enthusiasts, and more.
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Data Strategy & Architecture Services
Helps you define a data strategy and roadmap that connects all your data for seamless people-based marketing.
