What is Identity Resolution & Why Is It Fundamental To The Data-Driven Customer Experience
Why Do We Need A Value Exchange For Data?
Customer Recognition: Is A Loyalty Program Right For My Retail Brand?
Retail recognition 101 – Cross-channel considerations retailers need to make
What Does A “Connected Customer Experience” Actually Mean, And Why Should CMOs Care?
Ethical Customer Recognition: Marketing’s Top Concerns On Responsible Customer Connections
Is a Data Management Platform (DMP) a Single Customer View (SCV)?
Directing data – Delivering the holy grail of right message, right time and right place