Lulu Guinnesss Case Study – improving customer insights for better business decision-making

Heathrow’s Incredible Customer Experience – eBook

[eBook] Four Fundamentals of Data-Driven Customer Experience

DMA Customer Engagement 2016 – Financial Services

DMA Customer Engagement 2016

Boosting Business Performance in Publishing

Big Data Evolution

Ad Campaigns Reimagined

Data Privacy: What The Consumer Really Thinks – June 2015

The Real Customer Journey Revealed

Delivering Value in the Data Exchange

The Science Behind How Online Ads Drive Sales (Online and Offline)

Data Onboarding – Linking Online & Offline Marketing

Big Data Big Deal: Five Steps To Identifying The Most Valuable 5% Of Your Data

Personalisation: Hanging in the Balance

Data Monetisation by Design: Five Steps To Plan For Success

Forrester: Solving The Cross-Platform Targeting Riddle