Email marketing is now a fourth generation marketing channel and an established channel for acquisition and retention alike. During that time, Acxiom has developed the industry’s most comprehensive email technology and service offering. Having pioneered many of the campaign and delivery reporting tools so widely used today, Acxiom manages and delivers campaigns across more than 40 countries in over 20 languages throughout the US, Europe and Asia.
With an end-to-end email service, Acxiom’s expertise spans data integration and exchange, strategic marketing support, creative development, advanced analytics, quality assurance, targeting and testing, production and reporting. What’s more it is uniquely organised to meet the diverse service needs of complex businesses with multi-national, multi-lingual account teams and a flexible staffing model.