We Make Information Intelligent™

5th & 6th March 2008 - Thistle Hotel, Marble Arch - London

Now in its 5^th year, The Financial Services Data Summit is widely recognised as the leading data management event for the retail financial services. This year, increased research time to create will make for an even more interactive, senior level forum and provide unique top level insight into the industries hot topics, including:

• Maximising profit in a challenging credit environment - Understanding the credit crunch and the implications within data management for financial services
• Best Practice Real Time Data Cleansing to enhance data quality and ROI
• Achieving board and management buy-in to maximise profit and market share
• Powering successful multi channel marketing through superior customer data management
• Receive versus response – Achieving superior ROI measurement within a multi-channel environment
• Opt in to Opt out – How to market effectively within a governed environment

Speakers include Acxiom's own Michael Gorman (pictured below right) who, along with other many experts from around the financial services industry will discuss a whole range of data-related subjects, just a few of which are listed above.

The Financial Services Data Summit 2008 will bring you the best in data solutions via experienced marketing and business leaders who will be sharing insight and techniques that successfully pave the way for increased revenues. Best in class case studies focussed on superior data management will help delegates and their companies to build customer insight and drive profits. In addition, you'll hear essential knowledge on gaining board support, multi-channel marketing utilising data to gain market share and guarantee customer retention.

The event will see the attendance of over 120 of the leading marketing, data and analytics professionals in the Financial Services industry. and Acxiom's Ken Goulding (above left) will be again chairing this leading conference. He comments "The FS sector is generally accepted to be at the leading edge when it comes to information-driven marketing. With focus ever-shifting to a multi-channel marketing approach, it’s difficult to think of another sector where the stakes are higher or where the innovation and commitment to succeed is greater. At Acxiom, we're delighted to be lead sponsor again and excited about the prospect of not only participating in a lively, stimulating and interesting debate about this ever-changing industry - but continuing to lead the way in providing multi-channel information-driven marketing solutions for this complex industry sector".

The Summit will takes place in early March in central London at the Thistle Hotel, Marble Arch. It’s the 5^th year the summit has taken place and the 5^th year Acxiom has proudly supported the event as lead sponsor.

For more on the 2008 event and how and where to meet Acxiom representatives and information management experts - <<click here>>