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Airmiles
AIRMILES wanted to develop their growth and retention strategy, they decided to re-evaluate their third party data options. The results proved interesting!
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BAA
The challenge facing BAA was to personalise communications with regular travellers in order to uplift retail spend and increase footfall within the 700 plus on-airport
retail outlets. Read here how Acxiom Digital made a real difference.
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Coventry Building Society
Coventry Building Society wanted to promote two of its savings products designed specifically for the over 60s, Acxiom had the answers ...
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Leading PC Manufacturer
This leading PC manufacturer wanted to have an efficient direct route to market, which led to improved profitability of 12% per campaign.
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News International
News International needed to have a unique view of the whole UK population and a deeper understanding of existing and prospective customers.
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Odeon Cinemas
By changing one permissioning statement, cinema giant Odeon saw an increase in online customer acquisitions of over 640% within a month! To read how Acxiom Digital helped them achieve this, read on.
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RNLI
Read about how Acxiom helped RNLI's ongoing strategy to improve the relevance of supporter communications.
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Sightsavers International
Sightsavers wanted to understand more about lapsed cash donors and their propensity to respond to DM - see how Acxiom helped them.
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Tussauds Group
TTG wanted to develop a cohesive customer database, create a long-term integrated data acquisition strategy.
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