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Acxiom Viewpoint - Mergers & Acquisitions

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Having acquired the two largest providers (in seven different countries) of consumer data in Europe some 18 months ago, David Allen, CEO of Acxiom Europe is well versed in the do’s and don’ts of acquiring and merging EU businesses. He spoke to European CEO and shared some of the insight gained during that process.

To download the full article click on the Mergers & Acquisition link
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