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The Lifestyle Selector |
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The Lifestyle Selector
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The Lifestyle Selector is the ideal data resource for you if you’re looking to acquire consumers within the BC1C2 sector of society. The Lifestyle Selector is a more upmarket data resource because of the unique way in which we collect the data. Partnering with a number of blue-chip companies in the consumer durables and travel market, the Lifestyle Selector is fuelled with data from the 48,000 in-product questionnaires and customer satisfaction surveys we receive each week. The result is a database comprising 12.6 million individuals in 8.8 million households.
You can select from 12 core demographic variables and 59 lifestyle questions. As for all of our prospecting solutions, we can help you to identify the top prospects for your direct marketing activity through our own knowledge of your marketplace, and through in-depth profile analysis of your customers.
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| Brochure Download |
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