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The ability for manufacturers to develop customer loyalty from purchasers of their products tends to be severely hampered by the fact that the majority of their products will not be bought directly from them, but through high street or online retailers. However, help is at hand with our unique InContext in-product lifestyle questionnaire programme which already works in partnership with over 100 blue-chip brands.
By inserting lifestyle questionnaires into your products we can collect on your behalf in-depth information from your customers on which products they have bought from you, their opinions on your products, other products from your range they may be interested in, plus a raft of demographic and lifestyle data (which is also used to fuel our Lifestyle Universe prospect database).
We can create and manage the resulting customer database for you and provide you with support and analysis which will enable you to gain a real understanding of your customer profile and the means with which to develop a direct relationship with your customers.
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